Posts Tagged ‘Richard Grehalva

Our article Marketing to the Internal Audience – From Low ROI To Cost-Effective Corporate Training offered insights to how Corporate Training is and is not serving Marketing’s internal constituencies like Sales and IT. Continuing the interview with our panel of experts we ask them about managing the information flow, improving the attractiveness of their products, […]

Just Who Needs Training in American Companies? (Spoiler Alert! It’s NOT just the “Workers”) One of the biggest challenges for marketing is creating cooperative teamwork between marketing and other departments, especially in the traditionally uneasy partnership with Sales and, as technology increasingly becomes a part of marketing, IT departments. According to the American Society for […]

By Jan Hutchins, CEO, SocialAgenda Media. Because you feel strongly about marketing with all its drama and plot twists, roller coaster ups and downs, this article asks you to imagine the demand generation process was made into a movie… Where does your imagination take you with the mention of “The Dark Knight”, “Titanic”, “The Godfather”, […]

What will it be in 2014? Will the disruption be more mobile, even bigger data, consumer behavior that conforms to an algorithm, the next Facebook, YouTube, Twitter, Apple, Microsoft? Whatever the next technological and marketing disruptions turn out to be they’re sure to change the way we interact with and engage our audiences. This SocialAgenda […]

By Olga Kostrova, COO of SocialAgenda Media.  We started our company and love so much what we do because we have the opportunity to work with remarkable people. Our thought leadership marketing clients, as well as our speakers strive for excellence, seek deep insights that help them arrive at better understandings. They improve the lives […]

By Olga Kostrova, co-founder and COO of SocialAgenda Media. If you ask anybody who is even remotely familiar with the world of technology “Who was the world’s greatest product manager of all time?” I believe the answer would be consistent – Steve Jobs is the most admired CEO and product innovator, because of his exceptional […]

By Olga Kostrova, speaker and COO/Managing Partner of SocialAgenda Media.  If you are starting your PR adventure and ready to go “public” with your new project besides polishing your shoes to appear at your best in mass media, I invite you to be awake to the fact that if you really intend to make a difference with […]


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