Archive for the ‘Publishing’ Category

6 Insights on Building Sales Pipelines: Funneling the Prospect from Content Asset, Social Share, Email or Call to Closed Deal

15, Nov 2013

Whether we call it a pipeline, a funnel or admit it’s just a totem providing us a way to talk about the buyer’s journey, businesses need something to use to map the sales process. We decided to see what the experts say about the cartography of those strategies. How are they tracking the elusive, wild […]

Leadership The Steve Jobs Way: iLeadership for a New Generation – interview with ex-SVP of Apple, Jay Elliot

11, Jun 2013

By Olga Kostrova, co-founder and COO of SocialAgenda Media. This is a continuation of the interview with Jay Elliot (please read part 1 here Building brand the Steve Jobs Way), former Senior Vice President for Apple, the author of worldwide best sellers “The Steve Jobs Way: iLeadership for a New Generation” and “Leading Apple with Steve Jobs” […]

Building brand the Steve Jobs Way: iLeadership for a New Generation – interview with ex-SVP of Apple, Jay Elliot

11, Jun 2013

By Olga Kostrova, co-founder and COO of SocialAgenda Media. If you ask anybody who is even remotely familiar with the world of technology “Who was the world’s greatest product manager of all time?” I believe the answer would be consistent – Steve Jobs is the most admired CEO and product innovator, because of his exceptional […]

Our client, Author Ray Arata Exceeds his Crowdfunding Target in 8 hours, Crowd-Authoring a Book to Send Into Prisons

1, May 2013

May 1st, 2013, San Francisco, California – Author, speaker and advocate for men’s emotional maturity, Ray Arata, today announced that his campaign on the Idiegogo crowdfunding platform called “Crowd-Authoring ARATACode” which is designed to co-write with supporters a second edition of his popular book “Wake Up, Man Up, Step Up”, exceeded its fundraising goal of […]

3 most important things to have in your publicity piece. Angle, angle, angle

8, Jan 2013

by Jan Hutchins, CEO of SocialAgenda Media. We are a thought leadership company and as such are responsible to clarify our systems and intentions. I’ll use this space to offer what I notice and feel about articles, blog posts and other communications pieces I come across. A new article has just been published in Forbes online “Ten […]


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