Posts Tagged ‘selling Principles’

Selling Despite Distractions: Customer Retention and Repeat Sales

14, Dec 2013

Our article “Is Sales Funnel Still the Best Way to Describe the Path to Conversion?” challenged the use of the term sales funnel. This time our experts convey how their varied verticals and company sizes look differently at selling in a world full of distraction and establishing best practices after the sale. Need to deal […]

Making lots of “Dough”: Grist for the Mill, Content for the Sales Pipeline

15, Nov 2013

Grist for the mill is a charming idiom from our agricultural past describing something that can be used to advantage; in this case, grist as grain that’s milled into flour for making bread. Content is the grist for modern marketing, isn’t it? We’ve discovered the powerful advantages in developing the skill of saying the right […]

Marketing to the Internal Audience – From Low ROI To Cost-Effective Corporate Training

29, Oct 2013

Just Who Needs Training in American Companies? (Spoiler Alert! It’s NOT just the “Workers”) One of the biggest challenges for marketing is creating cooperative teamwork between marketing and other departments, especially in the traditionally uneasy partnership with Sales and, as technology increasingly becomes a part of marketing, IT departments. According to the American Society for […]

Top 5 Most Important But Not Obvious Principles Of Selling And Business In General – interview with speaker Richard Grehalva

18, Jun 2013

By Olga Kostrova, COO of SocialAgenda Media.  We started our company and love so much what we do because we have the opportunity to work with remarkable people. Our thought leadership marketing clients, as well as our speakers strive for excellence, seek deep insights that help them arrive at better understandings. They improve the lives […]


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